References
How Philip went from a student dorm room to a successful e-commerce business
From a student room full of products to expanding across several European markets, hear his inspiring entrepreneurial journey.
Meet Philip Lexander, the founder of Fotbutiken.se.
In the spotlight
Discover inspiring stores built by Swedish entrepreneurs.
Djurtoppen is a family-owned company that has been offering quality products for dogs and cats since 2022. With a focus on natural dog treats without additives and a constantly updated assortment, they aim to be the dog's own candy store. Personal service and animal wellbeing are always at the center.
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LastaTungt.se has over 15 years of experience with equipment for transport vehicles, campers, and pickups. They offer suspension, shock absorbers, lighting, brakes, and cargo accessories from well-known brands, with fast delivery and installation options. Perfect for both work and overlanding.
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Laddstoppet offers charging solutions for electric cars, phones, and other devices. Beyond products, Laddstoppet also provides guidance and support to help customers choose the right charging solution.
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Fotbutiken.se is a Swedish e-commerce store focused on foot care. Here you'll find shoe insoles, foot creams, compression socks, and orthotics that relieve pain and improve foot health. With fast shipping, free returns, and open exchanges, Fotbutiken makes it easy to take care of your feet.
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Evofilm.se is a leading supplier of window tint for cars, with pre-cut solutions for over 500 car models. They offer high-quality tint that is easy to install, removable when needed, and delivered with all the tools required.
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Inimini.se offers second-hand baby and children's clothing with a focus on quality and simplicity. Founded by Josefin and Maja, both with backgrounds in textile design, it makes it easy to find the right style and size while making a sustainable choice.
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WeSmile is a Swedish company founded in 2021 that offers gentle and effective at-home teeth whitening without hydrogen peroxide. The products are based on PAP technology, developed with experts, and fully vegan. The company has won several awards and is headquartered in Gothenburg.
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At Extendshoppen you can buy the products that Extend salon recommends and uses themselves in their daily work. Extend has been in the middle of Sofo, Södermalm, Stockholm since 1998.
Visit the store Djurtoppen is a family-owned company that has been offering quality products for dogs and cats since 2022. With a focus on natural dog treats without additives and a constantly updated assortment, they aim to be the dog's own candy store. Personal service and animal wellbeing are always at the center.
Visit the store LastaTungt.se has over 15 years of experience with equipment for transport vehicles, campers, and pickups. They offer suspension, shock absorbers, lighting, brakes, and cargo accessories from well-known brands, with fast delivery and installation options. Perfect for both work and overlanding.
Visit the store Laddstoppet offers charging solutions for electric cars, phones, and other devices. Beyond products, Laddstoppet also provides guidance and support to help customers choose the right charging solution.
Visit the store Fotbutiken.se is a Swedish e-commerce store focused on foot care. Here you'll find shoe insoles, foot creams, compression socks, and orthotics that relieve pain and improve foot health. With fast shipping, free returns, and open exchanges, Fotbutiken makes it easy to take care of your feet.
Visit the store Evofilm.se is a leading supplier of window tint for cars, with pre-cut solutions for over 500 car models. They offer high-quality tint that is easy to install, removable when needed, and delivered with all the tools required.
Visit the store Inimini.se offers second-hand baby and children's clothing with a focus on quality and simplicity. Founded by Josefin and Maja, both with backgrounds in textile design, it makes it easy to find the right style and size while making a sustainable choice.
Visit the store WeSmile is a Swedish company founded in 2021 that offers gentle and effective at-home teeth whitening without hydrogen peroxide. The products are based on PAP technology, developed with experts, and fully vegan. The company has won several awards and is headquartered in Gothenburg.
Visit the store At Extendshoppen you can buy the products that Extend salon recommends and uses themselves in their daily work. Extend has been in the middle of Sofo, Södermalm, Stockholm since 1998.
Visit the storeMore diverse stores
Everything from spare parts for transport vehicles to pet care and sustainability. Discover inspiring stores built by Swedish entrepreneurs.
Frequently asked questions
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Do I have to pay after the trial?
Of course not! If you decide not to continue after the trial, the store just goes offline automatically. You don't need to do anything to cancel. -
Is there a lock-in period?
No, there's no lock-in or notice period. If you cancel, the store stops renewing and goes offline after the current period ends. -
Are there any other costs besides the fixed price?
No, not with us. You always have one fixed cost to plan around. There are payment providers (like Klarna) that charge a transaction fee on sales, but that's not something we charge.
